Product Marketing Manager

Role Description

This role involves developing product messaging and positioning that is customer (merchant) centric.

• Research and understand industry trends in the competitive landscape.
• Define and lead pilot programs to gather qualitative and quantitative feedback that can inform improvements to features prior to launch.
• Collect, interpret, and prioritize feedback and requests from merchants, sales partners, and the organization.
• Manage product marketing activities related to product launches, including but not limited to:
  • App store assets
  • Internal and external training content and demos
  • Email marketing campaigns
  • Blogs and social media
  • Videos
• Partner with Sales on creating sales enablement tools, such as decks or sell sheets.
• Partner with internal teams on creating support tools, such as maintaining the knowledge base.
• Champion the merchant and their customers to offer a stable, secure, and seamless payments experience.

Qualifications

• BA/BS in a technical or quantitative field.
• 2-4 years’ experience in marketing.
• Experience in financial services or financial technology.
• Must be a creative and strategic product thinker.
• Must be a storyteller with strong verbal and written communication skills to identify user challenges and needs.
• Ability to positively influence others and maintain effective business relationships.
• Must be self-motivated with the ability to work through uncertainty.
• Must have an interest in, or knowledge of, Financial Technology.
• Must have working knowledge of agile marketing process.

Requirements

• Travel Requirements: Up to 20%
• License and Certification Requirements: CPP certified in 18 months
• Salary Range: $65,000- $100,000

Benefits

• Comprehensive benefits package that enables our teams to live a life well lived, both personally and professionally.
• Medical, Dental, & Vision Coverage
• Flexible Paid Time Off
• 401(k) + Match
• Mental Health Support & Well-Being Program
• Paid Maternity & Paternity Leave
• Education Assistance
• Company-funded Lifestyle Spending Account