Job Title: Senior Strategist
Location: Fully Remote
Duration: May-April 2026 , 47 week engagement
Hours/wk: 20hrs/week
Hourly Rate: $90/hr
This will be a W2 Engagement
Background Check Required
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We are seeking an experienced Senior Strategist to join us for a year long project, focusing primarily on consumer research and insights. This role will play a critical part in shaping go-to-market campaigns by providing actionable insights and data-driven strategies that inform campaign and content development. The ideal candidate will have a strong agency background with expertise in audience analysis, consumer behavior, and developing compelling insights that resonate with target markets. You will partner closely with a team of 3 Senior Product Marketers to ensure alignment and effectiveness throughout campaign planning, content strategy, and execution.
Key Responsibilities:
- Lead consumer research efforts to uncover insights into audience behavior, preferences, and pain points, utilizing both qualitative and quantitative methods.
- Develop research-based strategic briefs that inform campaign and content development, ensuring alignment with target audience needs.
- Collaborate with the Senior Product Marketer to define content strategy, messaging frameworks, and ensure campaigns are rooted in consumer insights.
- Partner with cross-functional teams to execute campaigns, ensuring alignment with initial consumer insights throughout planning, content creation, and implementation.
- Analyze campaign performance and consumer feedback, providing data-driven recommendations for optimization and future strategy adjustments.
- 8-12 years of experience in a strategic role, focusing on consumer insights and research, either within a marketing agency or in-house team.
- Proven track record of developing data-driven strategies and insights that drive impactful marketing campaigns.
- Strong understanding of audience segmentation, consumer psychology, and behavior.
- Expertise in both qualitative and quantitative research methods, including surveys, focus groups, and analytics tools.
- Experience with market research platforms like G2, SEMrush, Qualtrics, and social listening tools.
- Exceptional communication skills and ability to synthesize complex data into actionable insights and compelling strategies for cross-functional teams
We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.
#Senior #Strategist
